Attraction Manager, LEGOLAND Discovery Centre Hong Kong (LDCHK)
Bring joy, create connections, and make memories at Hong Kong’s home of LEGOLAND Discovery Centre. We are seeking an operations-focused Attraction Manager to lead LDCHK end-to-end, deliver standout guest experiences, and drive performance with full P&L accountability.
What you’ll do
- Own day-to-day operations across rides, technical/maintenance, guest experience, retail, and F&B (pre-heated café).
- Lead, inspire, and develop a 50+ multi-disciplinary team; direct line to Technical, Guest Experience, and Retail Managers.
- Champion guest obsession and brand standards; lift NPS and deliver product excellence.
- Provide hands-on technical leadership: safety, compliance, preventative maintenance, rapid fault resolution.
- Deliver commercial results: admissions and in-attraction RPCs (retail, photo, F&B), upsells, and non-per-capita revenue.
- Track weekly/monthly performance; manage costs; avoid unapproved opex/capex overspends.
- Partner with Global Function - Marketing on visitation and brand awareness; represent LDCHK with internal teams and external partners/landlords.
- Drive a strong HSS culture; achieve green audit status and rigorous compliance across all processes.
- Lead workforce planning, recruitment, performance management, training, and succession.
- Build annual plans, budgets, and capex; ensure audit readiness (H&S, ops/finance, F&B, brand health, HR).
How you lead
- Soulfully Curious: Seek diverse perspectives, ask purposeful questions, and stay open to new ideas to drive continuous improvement.
- Results Focused: Set clear goals, prioritize and track progress, course-correct quickly, and own outcomes to exceed targets.
- Extraordinary Teammate: Collaborate proactively, communicate respectfully, share knowledge, and elevate team culture across the enterprise.
- Develops People: Coach with regular, constructive feed-forward; create growth opportunities, nurture talent, and champion personal development.
Location and employment
- Hong Kong-based role. Initially hired by Merlin Entertainments with planned transfer to the LEGO Group upon completion of the global LDCs sale.
Why join us
- Be part of the global leader in branded entertainment destinations—and help make LDCHK the greatest place to work and play.
Ready to build magical experiences? Apply now and lead LDCHK to new heights.